The final outcome of my Barbour Magazine has I feel turned out to be really successful. I think that my images represent the company well and fit the brief which I set out to complete.
After initially being given the project, my first steps were to explore Barbour as a brand as I wasn’t familiar with the company. As I wanted to enable myself to shoot in the existing style so that my images worked alongside all previous photos and campaigns as well as stand alone images.
Seeing that Barbour have originated from the Army and Motorcycle wear it’s interesting to see the development in both the jackets and the company as to how they’re styled now. Ranging from children to the elderly its remarkable how many people own a Barbour product. Since the early days of the brand, Barbour has now moved on to specialise in not only motorcycle jackets, but also sports such as Equestrianism, Shooting, Hunting and general country life. As well as now appealing to the younger generations in aspect of style .
I feel that I have planned my shoot really well and despite encountering problems with my styling and make-up artist the week and the night before my shoot, I am glad that I was able to solve these issues. With Asos, I was able to go to the depot in Maidstone in order to collect my parcels and therefore having my items in time for my shoot the following Monday. The issue of my make-up artist cancelling on me the night before the shoot was incredibly inconvenient and it really worried me as it wasn’t a problem I had foreseen. Luckily, an old friend is a make-up artist and I was able to take my models to her to have made-up which did eat into my shoot and styling time.
The shoot itself however, did run as smoothly as possible. Despite taking longer then I had anticipated with make-up, hair and styling I still managed to get nearly all of the shots I had previously planned and more. I managed to shoot in the golden hours of the day as well which work really well with my images and I am incredibly happy with them. My team and models were really good with dealing with the weather especially during the brief showers of rain, which I had prepared for with extra layers of clothing and umbrellas and blankets at my teams disposal.
With my final images, and with sticking within the theme of shooting for my props, styling and location. I feel that my photos relate to the heritage of Barbour. And relate both to women with the fashion aspect of the shoot and to men as shooting is seen as a men’s sport typically. I think that, although I decided to focus my images mainly on a fashion editorial, my theme really helps to tie it all together and relates back to the British Heritage and who Barbour really are as a company.
Overall, I am really happy with the final brochure that I have produced, the layout works really well. I am glad that I kept it simple. My final images all work as stand alone images, they all flow together as a series and all relate to Barbour.
I was really happy with working with two models, as I feel with just the one my images could’ve gotten boring. My make-up artist was really nice to work with although she couldn’t be on location this didn’t worry me. And my assistant was really helpful in organising props, the reflector and helping my models with their styling whilst I sorted my camera out in between shots. Overall, I am really pleased with the outcome and the images and feel that I have fulfilled the brief to a high standard.
As part of our brief, we are to research and produce a final invoice as part of our hand in submissions. I will look at the AOP: Beyond The Lens book which will help me with this.